About
Born and raised in Conroe, Texas, Mark McCollum discovered early lessons in teamwork and discipline through basketball—values that later guided his leadership approach. After studying Business Finance at Lon Morris College and Texas A&M University, he embarked on a career that would span some of the largest automotive organizations in the U.S., including AutoNation and Sonic Automotive. Known for his entrepreneurial drive, Mark’s work bridges hands-on retail experience with data-driven innovation. Outside of business, he’s an avid golfer and community supporter, contributing to causes such as the Center for Child Protection in Austin. Grounded, strategic, and endlessly curious, Mark continues to push the boundaries of what’s possible in automotive retail.
